About The
Gorilla in the Room
Our
Vision
SilverBack
utilizes
more than 600 first-party and third-party data sources targeting our
clients' ads to the right people, at the right time, without the waste.
Our
Mission
To continuously build client relationships and help them thrive through integrated media
tactics, unmatched marketing innovation, and deliver data driven results.
OUR
DRIVING VALUES
Flexible
The advertising world
moves fast and SilverBack's flexible strategies are designed to
make changes on the fly. Our direction is data-driven to meet your goals with efficient
and flexible campaigns.
Client Oriented
SilverBack's experienced account management team learns your business inside and out
to build on your strengths and create strategies that separate you from the pack. We
listen, we learn, and we succeed with strong partnerships.
Strategy
Your business's goals need a matching strategy that grows with you. SilverBack works
with you to bring a focused and targeted approach to your advertising strategy.
Innovation
New ideas and strategies combined with the latest technology and methodology
helps
SilverBack bring your product to the right audience and makes your business stand out
from the competition.
New Products
SilverBack evolves with the constantly-changing digital landscape with new digital
products that bring your business to new lea
ds, no matter where they are.
Data Driven
You benefit from our data-driven culture that informs business decisions and predicts
your customer behavior. See your data in real time, 24 hours a day with our Gorilla
Gauge Dashboard.
Our Team
Meet the Gorillas In The Mist
Jeff Cossar
Owner/CEO
Esther Morris
VP, Client Services Director
Shane Stender
SVP, Managing Partner
Kristin D'Alessio
VP, Controller
Matt Wilson
VP, Digital
John Costanza
Director of Programmatic
Anna Johnson
Account Manager
Cady carreras
Senior Account Manager
Gina Ferguson
Account Manager
Bob Nemenz
Sales Manager
Stuart Lewis
Account Manager
Melissa Hubbard
Digital Marketing Specialist
Ashley Kerley
Sale Representative
Samantha Hamilton
Paid Search Specialist
Baylie Gary
Assistant Account Manager
Camilo Uribe
Digital Media Specialist
Our Adopted SilverBack
Ishavu was born on July 8, 2001 and left his natal group in 2017. He is full
-
grown and the dominant Silverback of his group. Since beginning his reign,
Ishavu has been the only adult male of the group. He is the father of all the
group's infants, including Karame, his son. Born October 25,
2018, Karame is Ishavu's first son.
Learn more about the Dian Fossey Gorilla Fund and World Gorilla Day at gorillafund.org.
I love working for SilverBack. This is the first work environment where everyone feels like family, and we are encouraged to be as creative as possible. Our workdays are flexible, and our camaraderie is unmatched!
Anna Johnson
Account Manager