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Digital Marketing Specialist
Digital Marketing Specialist
Job description
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.
Responsibilities
- Maneuver digital marketing campaigns through all areas of the project life cycle
- Clearly understand and implement digital marketing campaigns which fit client needs
- Provide analytical reporting of campaigns to stakeholders
Qualifications
- Bachelor's degree or equivalent
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Experience with SEO and SEM Strong written, verbal and collaboration skills
Employment Type
Full-time
Assistant Account Manager
Baton Rouge, LA
Assistant Account Manager
Baton Rouge, LA
When you work for SilverBack Advertising … Our Gorilla always has your back!
- Work/Life Balance is how we roll, and remote working is fully embraced
- Full Benefits Package with 100% individual health coverage by SilverBack Advertising
- SilverBack Advertising funds your 401k Safe Harbor automatically regardless of your contribution
Job description
We are looking for an exceptional Assistant Account Manager who will help us deliver remarkable work for our clients. This candidate requires strong multi-tasking skills; from a solution-oriented achiever to work closely with all agency departments and provide support in executing projects that meet the agency and clients' needs. Digital marketing knowledge and experience is required. Prior agency experience is a plus. Must have excellent written and verbal communication skills, be extremely organized, eager to assist, and can handle pressure, especially working under deadlines. The Assistant Account Manager position is a highly visible role with a direct line to senior leadership and to our clients' decision makers. We are looking for a candidate who is as passionate about our work as we are, and has the skills and attitude to be successful. You are the ideal candidate if you have significant knowledge of the automotive dealer business, and have worked directly with digital advertising, media planning, creative planning and with internal departments of an agency to build, maintain and evolve a client's advertising and marketing strategies.
This is an entry-level position, with opportunity for growth. Salary, plus benefits package include health insurance and 401K, plus vacation and paid time off.
Desired Skills and Experience
A Bachelor's Degree in Marketing or related field is a must, plus agency or client experience. Have the ability to clearly communicate the different scopes of work relative to creative, media, digital and social marketing, via briefs, virtual, and face-to-face meetings. Must be able to work within deadlines, and should have effective time management and prioritization skills.
Example Duties
- Serve as an agent and liaison between client and agency personnel.
- Daily client communication and preparation of meeting material on assigned accounts
- Attend meetings & distributing/managing any action items
- Review, analyze, and communicate traditional and digital media results, campaigns, sales, optimizations, etc.
- Identify, anticipate, and communicate client needs, initiatives, objectives and opportunities.
- Initiate and facilitate the development of client marketing strategy, messages and themes.
- Supervise and participate in the execution of client advertising programs, campaigns and events.
- Provide account coordinators and executives with information sufficient to initiate, enter and complete client work orders, creative briefs and other project/campaign documentation.
- Review, revise, and present client budgets, calendars, campaigns and reports,
- Proof and present client scripts, ads, and other creative materials.
- Create and distribute client communications.
- Supervise and sign-off on all client budgets and billing.
- Other tasks and responsibilities as assigned.
Job Type: Full-time
Located in Baton Rouge, LA
SilverBack Troop