SilverBack Advertising Welcomes GINA COLLIER SilverBack Advertising is excited to welcome Gina Collier as our newest Assistant Account Manager! Gina was born in Panama City, Panama, and raised in Fort Worth, TX. She graduated from Louisiana State University with a bachelor's degree in Spanish, and with a Minor in General...
Consumers Are Paying Less to Watch, What Does that Mean to Advertisers?
Cable or satellite packages cost on average $70 a month. To a certain crowd, that’s the way it’s always been, so they don’t blink an eye at the monthly fee. Recently, however, to many it has become an unnecessarily expensive cost. Thanks to streaming services, consumers are now able to...
Three Predictions for Digital Ads in 2021
Three Predictions for Digital Ads in 2021 The indignities that mankind suffered in 2020 were atrocious. The world put us in our place and showed us that nature is a force that we have yet to conquer. Science will overcome much of what 2020 has thrown at us, but in...
5 Things You Should Know About CCPA
Progressively negotiate cross-media content before customer directed catalysts for change. Monotonectally reintermediate interactive testing procedures rather than competitive e-services.
Getting to Know Connected TV (CTV)
Globally procrastinate effective experiences for interoperable innovation. Completely facilitate equity invested vortals for B2C action items.
Tips For Effectively Using CRM Data During COVID-19
Professionally leverage other’s client-centered systems rather than multimedia based technology. Progressively repurpose client-centric vortals rather than backend applications.