Chief Operating Officer
Rick is SilverBack Advertising's Chief Operating Officer. In that role, his primary job function for the agency is BS Eliminator aka helping all SilverBack teammates work more efficiently and remove impediments to performance optimizing service to our clients.
After graduating from the University of Buffalo, Rick previously worked for 10 years with Ford Motor Credit working in seven locations, including progressive roles as a Regional Marketing Manager and Branch Manager. He also managed the marketing arm driving membership sales for a nationally recognized legal firm in Boca Raton, Florida creating club membership programs for high end private clubs and resorts.
Subsequently, he returned home to N.C. where his kids were the 4th generation on their Lake Norman property. In the past 17 years, he turned to banking and created energized retail lending in 3 successful N.C. community banks. Most recently, he was Chief Operations and Compliance Officer for Bank in Mooresville, North Carolina.
Outside of the office, Rick likes good music (mostly any genre), going to local wineries with friends, sunsets, cooking on his Big Green Egg, and the Buffalo Bills.
Rick served his community over the years being President of South Iredell Athletics Baseball which provided recreational league play for over 1,100 kids. He also served on the Board of Ace & TJ Grin Kids, which provides all expenses paid trips every year to special needs children and their families to Walt Disney World.